Have we ever thought as to what
could be the biggest challenge for any progressive economy in this 21st
century? Of course, it is about offering a vision of a green energy system and then
convincing the society at large about the philosophy. Like any other Green company
in the world, Phillips Carbon Black Ltd. (PCBL) leaves no stone unturned in preserving
and enriching the environment while being a pioneer in the production of carbon
black in the country! The Company enthusiastically lays emphasis on development
in the areas like health, hygiene and education, along with environment, which has gained momentum for the Company with the
passage of time.
PCBL advertisement which i designed for OPEN magazine ('Environment' issue, release date: 1st june 2012)
Environmentalism leads to
cost-cutting and revenue generation for companies. PCBL is the first company in
the world to have its power plant at Palej manufacturing facility, registered
as a Clean Development Mechanism project (CDM) under UNFCCC. The significant
amount of flue gases emitted as a waste byproduct of carbon black manufacturing
process, can be well used for the generation of electricity at zero costs. The
energy generated from the plants meets captive requirements, thereby leading to
revenue generation for the organization. PCBL, the first carbon black company
in the world to be awarded carbon credit under Kyoto Protocol of United Nations
Framework for Climate Change Convention (UNFCCC), has a power generation
capacity of 70.5 MW and aims towards adding another 70 MW of capacity through
2015.
The PCBL family is well adapted
to the requirements of the communities where the Company’s manufacturing
set-ups are located and takes initiatives to ensure that the employees align
themselves to the needs of preserving the environment. These involve interactions
between PCBL and the community representatives in terms of contribution to
environmental, social and economic development; Afforestation, rain water
harvesting, recycling of waste, treatment of waste water, zero emission and
spillage policy.
PCBL’s Mundra plant concentrates
on Afforestation, while Cochin
manufacturing facility is located in a forested area with lush green vegetation
all around. The Company has also planted more than 5000 saplings at various locations,
across the nation. PCBL has installed specialized equipments like secondary
filters at all plants to ensure zero carbon emission. Despite being located
close to thickly populated towns, the Company’s plants hardly receives
complaints from the inhabitants.
Treatment plants for recycling waste
matter are an integral part of PCBL manufacturing facilities! Effluent
Treatment Plants or ETPs are used to treat waste water and then recycle it back
into the system, thereby leading to zero discharge policy at its all manufacturing
set-ups. It is an environment-friendly initiative which results in the
reduction of water usage costs. The Company has also embraced a programme of
rainwater harvesting.
PCBL, the eighth largest carbon
black manufacturer in the world, currently aims to reach the bracket of the top
three global producers of carbon black in some time from now. Known for its
world class technology and state-of-the-art manufacturing facilities, PCBL’s
own R&D centre is government recognised, and is constantly focused on
process efficiencies and new product development. The Company deals with efficient,
low cost and environment-friendly operations to produce 4,10,000 MT; and has
been continuously reinventing itself in order to make the best in class
products for its customers like Bridgestone, Goodyear, Sumitomo Tyres, Kumho
Tyres, MRF, CEAT, Apollo, Birla Tyres and J K Tyres etc.
PCBL’s after sales service and
strong technical support ensures a fiercely loyal base of customers around the
world and at the same time the Company does not forget to give back to the
environment as much as it receives from it, as it walks towards a BRIGHT GREEN tomorrow!
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